ADVANTAGE
OF SOCIAL NETWORKING
A social network is a social
structure made up of a set of social actors (such as individuals or
organizations) and a set of the dyadic ties between these actors. The social
network perspective provides a set of methods for analysing the structure of
whole social entities as well as a variety of theories explaining the patterns
observed in these structures. The study of these structures uses social network analysis to identify local and global patterns,
locate influential entities, and examine network dynamics. Social networks and
the analysis of them is an inherently interdisciplinary academic field which emerged from social psychology, sociology, statistic, and graph theory. Georg Simmer authored early structural theories in
sociology emphasizing the dynamics of triads and "web of group
affiliations." Jacob Moreno is
credited with developing the first seismogram
in the 1930s to study interpersonal relationships. These approaches were
mathematically formalized in the 1950s and theories and methods of social
networks became pervasive in the social and behavioural sciences by the 1980s. Social network analysis is now one of the major paradigms in
contemporary sociology, and is also employed in a number of other social and
formal sciences. Together with other complex
networks, it forms part of the nascent field of network science.
The social network is a theoretical construct useful in the social sciences to study relationships between
individuals, groups, organizations, or even entire societies (social units, see
differentiation). The term is used
to describe a social structure determined by
such interactions. The ties through which any given social unit connects
represent the convergence of the various social contacts of that unit. This
theoretical approach is, necessarily, relational. An axiom of the social network approach to understanding social interaction is that social phenomena should be primarily conceived and
investigated through the properties of relations between and within units,
instead of the properties of these units themselves. Thus, one common criticism
of social network theory is that individual
agency is often ignored although this may not
be the case in practice (see agent-based
modeling). Precisely because many different types of
relations, singular or in combination, form these network configurations, network analytics are useful to a broad range of research enterprises. In
social science, these fields of study include, but are not limited to anthropology, biology, , economics, geography, science,
organizational studies, social psychology, sociology, and sociolinguistics.
Furthermore,
social networking can provide opportunities for new relationships as well as
strengthening existing relationships, whether your kids’ friends are close to
home or across the world. It’s important to be vigilant when your kids are
getting involved in online social networking, but it’s also good to encourage
positive relationships through various avenues, including the Internet. Kids can gain social confidence from
interacting with other people online, which may help them
feel more secure in new situations, such as going to college, joining a sports
team, and meeting new friends. Keeping
in touch with family members that live far away can become much easier through
the use of online social networking. By sharing updates, photos, videos,
and messages, family members can stay connected even if the live across the
country or the world.
Social networking
platforms may allow organizations to improve communication and productivity by
disseminating information among different groups of employees in a more
efficient manner. While it is not meant to be all-inclusive, the list below
outlines some of the possible advantages and disadvantages of social media use
by workplaces. Facilitates open communication,
leading to enhanced information discovery and delivery. Social networking can allows
employees to discuss ideas, post news, ask questions and share links. Its also
provides an opportunity to widen business contacts. Its can targets a wide
audience, making it a useful and effective recruitment tool. Its also may be improves
business reputation and client base with minimal use of advertising. The expands
market research, can implements marketing campaigns, delivers communications
and directs interested people to specific web sites.
We found
out that a lot of people use blogs and social networking website, even parents
and celebrities. We found out that Xanga is the most popular blog among
youngsters while Facebook is the most popular social networking website. We
found out that the mutual reasons why youngsters like to use blogs and social networking
websites are they can share their opinions and daily lives with others, they
can exchange information, they can communicate and interact with people through
these websites. We also found out that parents care about internet safety and
whether their children are indulge in using blogs or social networks most when
their children use blogs and social networking website.
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